We can't apologize for being a consumer, but we need to focus on consuming the life of Christ. If we take Jesus' metaphor of Christians being a branch, we find that Jesus provides all the juice we need to produce the fruit of abundant life. (see John 15)
Discipleship requires resisting the marketing of a worldview that finds satisfaction apart from God and embracing God's view that the greatest satisfaction is consuming the life of God. This is simply done by loving, listening, obeying, and savoring the teaching of Jesus.
Many Christians have ceased to consume the life of God in Christ and have opted for meaning and satisfaction in an empty promise of material consumerism. Material things in the hands of a disconnected branch are powerless, but in the hands of a disciple of Christ they become tools of grace – giving us and those around us JOY.
Check out this powerful clip that tackles consumerism of our day...